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Private · Club · Palma
Estate · Hospitality · Stay
Your property. Our priority.
A Standard Built on Trust
Palm Standard was built on experience, not theory. Founder John-Mark Edwards draws on fifteen years at one of Palm Beach’s most exclusive private clubs, where he learned that great service begins with reliability — every detail is handled with consistency, respect, and care. Known for aligning teams and maintaining quiet precision, he built Palm Standard on the same principles: trust, discretion, and calm execution.
Raised in the Caribbean and university educated in Hospitality & Tourism Management, John-Mark brings both warmth and operational discipline. His golf background shaped his understanding of high-touch service environments where relationships, teamwork, and timing matter.
“True service doesn’t draw attention to itself —it simply makes everything run better.”

Whether coordinating household vendors, preparing properties for seasonal use, or helping short-term rental investors optimize operations, Palm Standard provides support with integrity and intention — always aligned to exceptional standards.
Headquartered in South Florida, Palm Standard supports estate owners, club leaders, and property investors seeking relationship-based management. Rooted in Caribbean hospitality and shaped by the standards of Palm Beach, John-Mark’s approach is both grounded and globally fluent.
CLIENT PERSPECTIVE
“John-Mark understands the dynamics of a well-run household. He supports the team already in place, steps in as needed, and never over-complicates what works. It’s rare to find someone easy to work with.”
Estate Principal, Palm Beach Island
“PALMA handles my STR details- guest messages, maintenance, and cleaning turnaround. They’re responsive and reliable. Our bookings and reviews have increased since partnering with them.”
Short-Term Property Owner, Delray Beach,
“I’ve known John-Mark for years through the Club. He’s steady, professional, and quietly dependable- the kind of person you trust to get things done without ever needing to ask twice.”
Longtime Member, Private Club, Palm Beach Island
